Collaboration Tool

Multiple Stateholders

Collaboration Tool

Multiple Stateholders

Collaboration Tool

Multiple Stateholders

Line Works β€˜Group’
feature redesign

Roles

UX/UI design

UX research

Team

Solo Project

Company

Naver Works
Mobile

Status

Designed

Time frame

2 month
(Nov, 2020~ Jan, 2021)

Overview

The group function has been simplified for field workers who need to use it quickly and simply.

Background

Line Works is a service for business communication and collaboration.

Primary Users

Wildly used by field workers

Field workers frequently change their location and therefore require efficient collaboration tools. Additionally, given that they typically fall within the age range of 40 to 60 and have limited digital skills, they necessitate user-friendly interfaces.

Secondary Research

Quantitative & Qualitative data analysis

I analyzed the pain points of Line Works by analyzing the reviews left by users who are already using Line Works and Line Works search big data.

Primary Research

User interview

I interviewed three interviewees with similar ages and digital literacy levels to the field workers using the think-aloud method to analyze their needs.

Problem analysis

1.

Recognition

Hard to know what group is

Users were confused how group is different from normal group chat.

2.

Making a group

Difficult to create new groups

3.

Usage

Not easy to manage existing groups

Needs

Solution

UX/UI Redesign

Point 1.

Hard to know what Group is

As-Is

There was no on-boarding process to ease the journey. Thus, users were confused how group is different from normal group chat.

Point 1.

Guide content provided at the right time allows users to understand what a group is.

To-Be

The help bot sends a guide content introducing Group feature when a user invites more than one member.

UX/UI Redesign

Point 2.

Difficult to create new groups

As-Is

The button's contrast was low that it's hard to notice.

Point 2.

More intuitive process

To-Be

We improved the add button more visible with the primary color with lable.

Estimated impact

Hmmm

hmmm

Takeaway

Verification is required after development to determine whether it is actually possible to photograph a dog's iris from a distance.

Various UX designs have been designed to improve the accuracy of long-distance shooting, but it is necessary to check whether it is actually possible. I'll find developers to create a demo version.

Thank you for visiting :)